Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.
Category: Columns
Attorneys, consumer groups have got eyes on agents: The Download
Everyone — from Michael Ketchmark to the consumer advocates behind Moehrl — is letting agents know that they’re under scrutiny as they implement the new rules of buyer agreement and (not) commission-sharing.
Today marks the dawn of a new day for real estate. Make the most of it
The best real estate agents will thrive, the profession will be elevated, rot will be removed and the brands that are built on trust and integrity will rise to the top, Inman founder Brad Inman writes.
Communicate value! But how? A step-by-step buyer’s presentation
Need help highlighting value in a buyer-broker presentation? Jimmy Burgess talks with Andrew Undem, who shares his “8 pillars of value” strategy for showcasing client benefits.
Can Kevin Sears put NAR back on a firm footing? The Download
NAR President Kevin Sears sat down at Inman Connect Las Vegas with Clelia Warburg Peters to talk about the trade group’s past and future, including a return to advocacy and transparency.
7 musts for buyer presentations ahead of the commission deadline
Marketing expert Marci James shares strategies designed to help you showcase your value, negotiate commissions with confidence and build a thriving buyer’s agent business in 2024.
Broker Spotlight: Peggy Olin, OneWorld Properties
Learn how this South Florida luxury and pre-development specialist forges strong professional partnerships and creates a collaborative environment.
As rules change, your best friend is an entrepreneurial mindset
Entrepreneurship isn’t just good for individual real estate pros, PR and marketing expert Molly McKinley writes. It’s good for organizations and for the industry as a whole.
Dot your i’s and cross your t’s. The paper chase is here: The Download
Ed Zorn, Anthony Lamacchia and others weigh in on buyer agreements, commission sharing and everything you need to know about the new forms.
You can’t ‘fake it ’til you make it’ when it comes to gratitude
Authenticity and genuine gratitude offer profound benefits for personal and professional relationships and well-being, broker and coach Aaron Hendon writes.