The league is trying to ensure that sponsors, media partners and enthusiasm are in place before committing to playing a game in the country.
Category: Football
Kansas City Stars, With Help From Taylor Swift, Are Advertising Champs
On-field success and a certain off-field relationship helped make Patrick Mahomes, Travis Kelce and Andy Reid ubiquitous on TV commercials during the N.F.L. season.
N.F.L.’s Rapid Embrace of Gambling Creates Mixed Signals
The league is pushing to popularize and benefit from sports betting while still trying to guard against the potential pitfalls for its players, employees and fans.
Detroit Businesses Are Loving the Lions’ Playoff Run
The N.F.L. team’s success in the playoffs has provided much joy and a boost for local businesses around the team’s stadium.
Pat McAfee’s On-Air Slams of ESPN Executive Show a Network Power Shift
For decades, the biggest star at ESPN was ESPN. That’s changing as it transitions from cable dominance to a much less certain streaming future.