Zumper’s Reelz automates short-form social media marketing

Short-form video is perhaps social media’s most powerful message driver, and now Zumper is making it easy for residential property managers and leasing agents to leverage it.

SCOTUS upheld the TikTok ban. Here’s what agents should do now

The Supreme Court’s decision to uphold TikTok’s divestiture deadline on Friday leaves real estate agents racing to adapt their marketing strategies. Experts Katie Lance and Cynthia Seifert share how to diversify platforms, deepen client connections and build resilience as the app’s future hangs in the balance.

FOMO Alert: 74 things to expect next week at Connect Las Vegas

With Inman Connect Las Vegas rapidly approaching, Inman founder Brad Inman offers his notes, compiled over two decades, on what attendees should expect at this year’s conference next week.