Category: Luxury Lens

Texas surged during COVID. Now, its luxury markets are being tested

Droves of people have flocked to Texas for new jobs, tax and affordability purposes, and political reasons, and the demand from this new class of wealthy buyers is stretching the state’s luxury inventory thin.

Amid the steel and glass, a warmer, fuzzier Billionaires’ Row emerges

As Billionaires’ Row continues to reshape Manhattan’s skyline one ‘supertall’ at a time, agents say a new class of buyer is gradually reshaping the demographics of New York’s most exclusive block.

35 Hudson Yards still sits half empty 10 years later: Report

Now, about four years after sales first launched, Related Companies is offering price cuts and to cover buyers’ closing costs and taxes among other incentives, to try and move more units as sales lag behind expectations, according to a report.

Lesson Learned: Here’s what it takes to sell a luxury Legacy

In honor of Luxury Month, Troy Palmquist sits down with Austin, Texas, luxury agent Bridget Ramey for a one-on-one in her spectacular Lake Austin listing.

CA Christie’s affiliates show huge growth in year of new partnerships

The luxury brand’s billion-dollar growth in terms of agent business came in large part from strategic recruitment by its Sereno and Orange County affiliates, as well as the addition of star agent Aaron Kirman.

Bess Freedman, Serhant butt heads (again) after bizarre pitch to BHS

In a bold move to start the new year, a SERHANT. representative pitched the brokerage’s training and coaching programs to BHS CEO Bess Freedman, although BHS already has its own in-house programs.