Each week on Trending, digital marketer Jessi Healey breaks down what’s buzzing in social media and why it matters for real estate professionals. This week, Bluesky and Meta introduce new tools for creators, while the clock ticks on TikTok’s uncertain U.S. future.
Category: Marketing & Branding Month
Rethink your assumptions when marketing to women homebuyers
Think women who buy are focused on style over substance? Think again. They’re mostly focused on financial matters, and they’re willing to consider a fixer-upper.
The Law of 3: A powerful marketing and branding tool for real estate
Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective.
How former lawyer Sara Rodriguez built her own multistate empire
This former attorney ditched her corporate job to start her own company, Titan Title, which has grown to five states in six years. Rick Guerrero sits down with Rodriguez to learn her success formula.
The ‘Chick-fil-A on Sunday’ ChatGPT listing presentation plan
Follow this step-by-step blueprint from Jimmy Burgess, and your listing appointments will be like Chick-fil-A on a Sunday — closed.