There is business to do, and someone is going to have their best year ever, Jimmy Burgess writes. Why shouldn’t it be you?
Category: Marketing
Martech is the future of real estate
Tune in to Inman Access, and learn how marketing technology will impact the way you market yourself and your listings.
SCOTUS upheld the TikTok ban. Here’s what agents should do now
The Supreme Court’s decision to uphold TikTok’s divestiture deadline on Friday leaves real estate agents racing to adapt their marketing strategies. Experts Katie Lance and Cynthia Seifert share how to diversify platforms, deepen client connections and build resilience as the app’s future hangs in the balance.
6-year Restb.ai study: white kitchens, islands dominate
In its latest study of homes for sale analyzing six years of kitchen pictures, AI company Restb.ai learned that white kitchens with islands are the market’s most sought-after, among other regional findings.
Trending: Say bye to fact-checkers, hashtags and TikTok
Jessi Healey dives into social media’s latest shifts, from Instagram’s hashtag update and Meta’s fact-checker removal to the TikTok ban and rising platforms like Threads and Bluesky.
Here’s what the listing of the future will look like
Tune in to Inman Access, and learn how high-tech solutions are changing the way you handle listings and get them to the closing table.
Scroll smarter: Social media do’s for real estate pros
Master social media with the etiquette and manners that build trust and connections, with insights from Jessi Healey.
Direct mail isn’t dead! 16 examples that are working now
Using real-world examples from a variety of markets and niches, Jimmy Burgess shares ideas for creating impactful and effective direct mail marketing collateral.
Land id rolls out Land id Pro with real estate professionals in mind
The company is reshuffling its product line in a bid to distinguish between tools that can assist with research on listings and larger-scale efforts that depend on Land id’s mapping technology.
From likes to leads: How 1 agent turns Instagram Reels into closings
Generating half of her business on Instagram, North Carolina-based agent Emily McAllister focuses on creating local content that provides value to her ideal client groups. Jimmy Burgess sits down with her to find out exactly how she does it.