Each week on Trending, digital marketer Jessi Healey breaks down what’s buzzing in social media and why it matters for real estate professionals. This week, Bluesky and Meta introduce new tools for creators, while the clock ticks on TikTok’s uncertain U.S. future.
Category: new agent
Rethink your assumptions when marketing to women homebuyers
Think women who buy are focused on style over substance? Think again. They’re mostly focused on financial matters, and they’re willing to consider a fixer-upper.
The Law of 3: A powerful marketing and branding tool for real estate
Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective.
Your phone knows you better than your bestie (and it’s selling you out)
Mobile phones inherently carry privacy and security risks due to their constant connectivity and the vast amount of personal data they hold. Safety expert Robert Siciliano shares strategies to protect yourself.
How 1 luxury agent built a dream-come-true, referral-based business
Jimmy Burgess shares real-life social media and referral-based business lessons from Houston, Texas, luxury agent Jana Bruce.
The emotional toll of real estate (and why you can’t ignore it)
Your mindset, your habits and your emotional resilience will determine how well you handle the real estate rollercoaster, Aaron Hendon writes.
6 bad habits great agents avoid (and what they do instead)
Ready to change your life and your business? It starts, Jimmy Burgess writes, with changing the negative patterns you’ve fallen into.
Death by comparison: How to protect your joy on social media
Instead of letting toxic social media comparisons steal your joy, broker Pam Blair writes, embrace what makes you different.
Streaming Now: Get unstuck and build true momentum in 2025
Tune in to Inman Access to get your mindset right. Let Jimmy Burgess help you earn more, achieve more and build the business of your dreams.
7 real estate strategies that died in 2024 (but agents keep doing them)
Now is a great time to take a hard look at your daily activities, and see if there may be adjustments you can make that will lead to more success, Jimmy Burgess writes.