Does size matter? It depends on your goals, says Livian’s Erin McCormick Torres. Here are the pros and cons of small teams and mega teams, to help you wade through your options before making any big decisions.
Category: Service
Is your love affair with real estate over, or do you just need a new gig?
Trainer and marketing expert Rachael Hite encourages agents who are considering making a move this fall to have a heart to heart with themselves, their finances, and give the serious business of making a move to a new team or brokerage this fall the consideration it deserves.
Mauricio Umansky’s 7 best tips for new agents who want to thrive
Luxury clients have big-time expectations, and it’s up to you to meet them. The Agency founder offers a prescription for overcoming obstacles and finding success.
Lead gen is not enough. Here’s how to nail down lead conversion
In the last of his 5-part series, broker Nick Schlekeway looks at lead conversion. What is it, and why do so few agents ever get good at it?
10 ways to invest in your agents (so they’re invested in you)
Although broker Troy Palmquist and DOORA Creative Director Janet Pozos know that brokers expect accountability and investment from their agents, the agents need the same thing from their leaders.
Broker Spotlight: Daniel Tzinker, The Agency Bal Harbour
Find out how this South Florida broker moved from selling private jets and yachts to showplace luxury homes.
Your broker’s ‘free’ website is a gilded cage
Find out why “free” isn’t all it’s cracked up to be when it comes to your professional website and email address, according to brand new Inman contributor and broker-owner Markus Feldmann.
5 reasons it’s time to master the power of AI
Victoria Kennedy, CEO of Atman Real Estate, outlines the ways that AI is already reshaping the real estate industry. If you’ve been holding off on putting AI to work for your real estate business, the time has come to get off the sidelines.
‘You’re so vain’: The illusion created by vanity metrics
Strategically positioning yourself and evaluating your performance with the metrics that matter will put you ahead of the competition, according to consultant Diana Zaya.
NAR’s muddled messaging still can’t keep up with the facts
As the industry reels from The New York Times investigation into sexual harassment at the National Association of Realtors, Bernice Ross pored over the ever-changing response to the scandal.