2024, a year in review: Inman’s Top 5 stories of the week

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.

24 gifts real estate agents actually really want for Christmas this year

Forget gadgets and swag. According to team leader Carl Medford, what Realtors really want right now are well-behaved children at open houses, punctual contractors and, well, an end to 2024.

Direct mail isn’t dead! 16 examples that are working now

Using real-world examples from a variety of markets and niches, Jimmy Burgess shares ideas for creating impactful and effective direct mail marketing collateral.

From likes to leads: How 1 agent turns Instagram Reels into closings

Generating half of her business on Instagram, North Carolina-based agent Emily McAllister focuses on creating local content that provides value to her ideal client groups. Jimmy Burgess sits down with her to find out exactly how she does it.

Why raising your EQ, or emotional intelligence, is a must

Enhancing your emotional intelligence isn’t just about becoming a better professional, coach Darryl Davis writes; it’s about evolving into a more effective and understanding human being.